Client TESTIMONIALS
& ACHIEVEMENTS

campaign & client results

The Marketing Consultant, Ronan Hickey, has a track record of achieving marketing objectives and exceeding sales targets. Ronan has 21 years’ post-graduate commercial experience developing sales and marketing strategies. Accreditations include a Masters (MBS) in Marketing Management, a Bachelor of Commerce (Marketing) degree, a PRINCE2 project management certificate and Google Ads certified.

Below are some client testimonials, campaign results and achievements for some projects worked on.

Client Portfolio of Market Leaders

Ronan has worked with B2B and B2C clients across a number of sectors including SaaS, health, engineering, Artificial intelligence (AI), construction, e-commerce and FMCG. His portfolio of marketing consulting clients includes a global leader in subsea engineering, an award-winning construction SaaS company, an award-winning AI Consulting firm, a national medical SaaS service, an award-winning FMCG brand and one of Ireland’s leading healthcare brands.

Ronan is an approved Digital Advisor for Enterprise Ireland, and also a Business Consultant for the Local Enterprise Office.

Healthcare Brand B2C Client

For a leading Irish B2C health products brand, Ronan developed the e-commerce strategy, and manages the digital side of their business. This has included developing an online marketing strategy, building an e-commerce store and website, SEO, digital PR, online advertising, and managing all digital marketing activities over the course of 5 years working with the brand. This has resulted in 21x growth, and the brand becoming the number 1 brand in the Checkout Top 100 Brands in Ireland.

Engineering B2B Client

For a market-leading global engineering company, Ronan developed and implemented a business-to-business (B2B) online demand generation strategy and digital marketing plan. This resulted in a sales pipeline of high-value B2B sales leads with a lower cost per lead, and a 300% year-on-year increase in online traffic.

SaaS B2B Client

Consulting with an award-winning construction SaaS company, Ronan helped refine and optimise their B2B lead generation and marketing plan. This helped increase sales, improve advertising results, reduce cost per acquisition (CPA), and resulted in an internationally scalable marketing strategy. This helped the company prove the SaaS business model, which in turn contributed to securing major investment to fund expansion.

FMCG Brand B2C Client

For an established FMCG brand, Ronan developed a digital strategy, and also, redeveloped their website and e-commerce store. This has led to SEO growth with a 190% increase in annual users, better conversion rates, improved ad performance, and 48% year-on-year sales growth.

AI Consultancy B2B Client

For an award-winning AI Consultancy business, Ronan conducted an SEO audit and developed a B2B marketing strategy to grow their AI business. Working with their Head of Marketing to implement the digital strategy, this has resulted in a 303% year-on-year increase in organic users, and a transformative growth in qualified sales leads that have converted into high-value clients.

National Online Doctors’ Brand B2C Client

For a national online doctors’ brand, Ronan developed the marketing strategy to grow their business. A review was conducted of their existing online platform and marketing activities. This identified major SEO and technical issues impacting their online profile, as well as significant wastage in advertising and marketing spend. A marketing plan and SEO strategy was developed to grow the brand. The business has achieved growth of more than 185% increase in the number of patients requesting online GP consultations.

Client promotional channels are always tailored for the individual client and their target customers. These have included SEO, e-commerce, LinkedIn, Google Ads, Social Media, email marketing, affiliate marketing, Microsoft Bing ads, native advertising, inbound content marketing, case studies, digital PR, CRM and offline marketing.